Advertising

Just because we are experts in media doesn’t necessarily mean we have a clue about advertising…but we do. We may even be able to recite a few lines from our favorite episodes of Mad Men or quote a recent article from Adweek or AdvertisingAge. And despite the lack of evolution in some areas of this complex industry, there are transformations taking place. Fee structure changes, ad spending shifts, shrinking client budgets, lower margins and the balance of existing versus net new clients are only a few of the dynamic elements facing small, midsized and larger global agencies. Where does V2 come in? We are taking a fresh look at legacy processes and technologies which have often been in place and unchallenged for many years. We aim to improve operational efficiencies across business development, account management, media, creative and production.

We have executed a range of operations, technology and agility-related engagements with agencies who offer a range of services:

Brand Strategy
Social Marketing
Paid Search & SEO
Mobile Marketing
Media Planning
Public Relations
Creative
Technology Solutions & Platforms

Our client list speaks for itself…