Media Modules

 

Insertion orders…yes, we get it.

Advertisers, brands, agencies, networks and how they are all connected…check.

 

We speak your language. We understand how to structure databases to manage the complexities of the relationships in your industry. We’re experts at modeling revenue in the unique manner common in media. And we’ll help you plan and execute the transformation necessary to remain competitive in the rapidly changing media landscape.


Account Planning

V2’s Account Planning module is based on our industry-leading Media Ad Sales Productivity Framework “MASP Framework”. We subscribe to the philosophy that effective goal planning on key Accounts is a critically important factor in ad sales success.

 

AD SALES ACTIVITY TRACKING

V2’s Ad Sales Activity Tracking module is based on our industry-leading Media Ad Sales Productivity Framework “MASP Framework”. We understand the unique nature of the ‘day in the life’ experience of an ad sales reps and have designed modules to easily capture and manage weekly interactions with both advertisers and agencies.

 

Account Projections Forecasting

V2’s Account Projections Forecasting module supports a second form of forecasting (besides IO Forecasting) where organizations estimate or project spend for an Account on a fiscal year or rolling twelve month basis.

 

ADVANCED RELATIONSHIP MANAGEMENT

V2’s Advertiser Management module intelligently extends Salesforce.com’s Accounts and Contacts objects, providing users the media-oriented experience they have always wanted.

 

COMP LIST MANAGEMENT

V2’s Comp List Management module is designed for print media organizations move away from legacy comp list processes and solutions which are often full of costly duplicates and inefficiencies.

 

DIGITAL CAMPAIGN MANAGER

V2’s Digital Campaign Manager module is designed for ad operations professionals to manage within Salesforce.com the various action items associated with pulling together a digital campaign.

 

DIGITAL REVENUE Flighting

V2’s Digital Revenue Flighting module automates the flighting of revenue across various months and provides a framework to integrate actuals back from ad serving or billing systems.

 

MEDIA SYSTEMS INTEGRATION

V2’s Media Systems Integration solution is an aggregation of best-in-class Salesforce.com designs, media process flow thought leadership and technical acumen. We have supported the integration of our modules with various systems common in media including PeopleSoft, AS400, Admark, Atex, DART and others.

 

PRINT + DIGITAL IO FORECASTING

V2’s Print+Digital IO Forecasting module is a highly advanced solution layered on top of Salesforce.com’s Opportunities object.

 

REPORTING & ANALYTICS

V2’s Reporting & Analytics solution leverages V2’s deep subject matter expertise to help clients design, capture, track and report on key performance metrics specific to media organizations.

 

RFP / PROPOSAL MANAGEMENT

V2’s RFP/Proposal Management module is designed for organizations where RFPs are frequent and collaboration on proposals is critical.

 

SALES ASSIGNMENT / SPLITS / QUOTAS ENGINE

V2’s Sales Assignments/Splits/Quotas Engine module is a highly advanced, code-based solution to suit the complex needs of media organizations. The Engine works seemlessly with V2’s IO Foreasting module.