Advance Relationship Management

V2’s Advertiser Management module intelligently extends’s Accounts and Contacts objects, providing users the media-oriented experience they have always wanted.

Key Benefits

  • Cleaner database

  • Increased user adoption
  • Joyful sales users
  • Improved productivity
  • Incremental revenue per salesperson

Key Features

  • Visual modeling of multi-tier advertiser hierarchies (e.g. Parent Ultimate, Company, Division, Brand)
  • Linking of multiple agencies to an advertiser
  • Association of agency Contacts to advertiser Accounts
  • Tracking of credit issues / holds
  • Ability for salespeople to privately manage their own versions Contacts
  • Multi-business unit / titles sharing of Accounts and Contacts
  • True media-focused 360 degree view