The continued evolution of global manufacturing and the resurgence in U.S. manufacturing is exciting. It’s fascinating and inspiring for us to see the passion our manufacturing clients demonstrate to make great products. They may design and build large equipment that measure very small things or manufacture and distribute goods which make consumers happy such as rugs, spirits or furniture.
As with many other industries and sectors, our manufacturing clients need to look holistically at the prospect-to-cash flow and evaluate necessary changes spanning people, process, platforms and data. While solutions to manage procurement, materials management, order management, warehouse management and billing are undoubtedly the foundation of any manufacturer’s technology infrastructure, CRM will play an increasingly important role in revenue growth and profitability. Marketing, sales and service, more than ever, need to be well integrated and gaining a 360-degree view of distribution partners or end customers is a “must have” not a “nice to have” if trying to establish a world-class, innovative manufacturing organization. Connect with us to begin mapping out a vision to improve sales/channel effectiveness, optimize key process flows, integrate key front end CRM and back end ERP systems or clean up dirty and duplicative data.