Core Departments We Serve

Understanding Your Unique Needs

Transforming advertising sales organizations is not linear (no pun intended). V2’s work spans marketing, sales, account management, ad ops, traffic, finance, revenue operations, and other departments that support the complex nature of running an advertising business. We view challenges, needs, and solutions through the lens of various departments and roles, including executives, managers, and individual contributors – each with their own point of view around what’s needed to streamline the business. 

V2’s team of seasoned consultants has mastered the art of running workshops tailored to each department and role. At times, it’s important to drive healthy cross-departmental debate, while in other circumstances it’s more productive to dig deep with one team. Having worked in and consulted for a diverse range of media and advertising organizations, we understand well the pressures and challenges faced on a day-to-day basis. We can share what we are seeing and hearing in other organizations similar to yours and hone in on the nuanced challenges of your specific role and responsibilities. 

Our mission is to improve cross-department communication and data flow, optimize systems to streamline key processes, and help you and your team improve productivity and operational efficiency. We support executives, managers, and individual contributors to thrive.