Core Departments We Serve

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RevOps Touches Every Department. So Does V2.

Here’s something the “one department at a time” consultancies miss: transforming a media or ad sales business is not a single-department project. Revenue Operations sits at the intersection of sales, marketing, ad ops, finance, technology, and data, and a change in one area has ripple effects across all the others.

V2’s team understands this cross-functional reality. We’ve run workshops with CROs, finance executives, and RevOps leaders who have a very different definition of what “a successful pipeline and forecast” looks like. We’ve built analytics platforms that had to satisfy the reporting needs of the executive team, the sales team, and ad ops simultaneously. We’ve helped marketing and revenue operations teams agree on what a “lead” actually means before implementing a CRM workflow.

We design our engagements to drive healthy cross-departmental alignment, not just department-specific optimization. Better cross-departmental communication, cleaner data flows, and smarter use of AI and automation, that’s what V2 delivers across every function.

Executive Leadership Icon

Executive Leadership & Strategy

Corporate Strategy & Transformation | Business Development

Sales Icon

Sales & Revenue

Direct Sales | Programmatic Sales | Partnerships & Sponsorships | Retail Media Sales | Sales Enablement

Account Management Icon

Account Management & Client Success

Account Management | Client Success | Campaign Management

Marketing Icon

Marketing

Brand Marketing | Demand Generation / Performance Marketing | Content Marketing | Events & Trade Marketing

Ad Ops Icon

Ad Operations & Traffic

Traffic & Fulfillment | Yield Management | Inventory Management | Order Entry

Revenue Icon

Revenue Operations

Sales Strategy & Planning | Forecasting & Pipeline Management | CRM / Salesforce Operations | Sales Compensation & Incentives

Programmatic Icon

Programmatic & Partnerships

Programmatic Operations | Ad Tech / MarTech Systems | Data Partnerships | Vendor Management

Research Icon

Research, Insights & Analytics

Research & Measurement | Consumer Insights | Data Science / Advanced Analytics | Attribution & ROI Measurement

Audience Icon

Audience Development & Editorial

Audience Growth | Engagement | Editorial / Content Creation | Programming & Scheduling (broadcast/streaming) | Distribution & Syndication

Creative Icon

Creative & Studio (Client-Facing)

Creative Services (design, copy, production) | Branded Content / Studio Teams | Custom Solutions | Sponsorship Activation

Technology Icon

Technology & Innovation

IT / Infrastructure | Ad Tech / MarTech Systems | Data Engineering & Integration | AI / Machine Learning | Innovation Labs

Finance Icon

Finance and FP&A

Finance & Accounting | FP&A | Billing & Invoicing | Procurement & Vendor Management

HR Icon

Human Resources & People

HR / Talent Acquisition | Learning & Development | Compensation & Benefits

Responsive Card Grid
Executive Leadership Icon

Executive Leadership & Strategy

Corporate Strategy & Transformation | Business Development

Sales Icon

Sales & Revenue

Direct Sales | Programmatic Sales | Partnerships & Sponsorships | Retail Media Sales | Sales Enablement

Account Management Icon

Account Management & Client Success

Account Management | Client Success | Campaign Management

Marketing Icon

Marketing

Brand Marketing | Demand Generation / Performance Marketing | Content Marketing | Events & Trade Marketing

Ad Ops Icon

Ad Operations & Traffic

Traffic & Fulfillment | Yield Management | Inventory Management | Order Entry

Revenue Icon

Revenue Operations

Sales Strategy & Planning | Forecasting & Pipeline Management | CRM / Salesforce Operations | Sales Compensation & Incentives

Programmatic Icon

Programmatic & Partnerships

Programmatic Operations | Ad Tech / MarTech Systems | Data Partnerships | Vendor Management

Research Icon

Research, Insights & Analytics

Research & Measurement | Consumer Insights | Data Science / Advanced Analytics | Attribution & ROI Measurement

Audience Icon

Audience Development & Editorial

Audience Growth | Engagement | Editorial / Content Creation | Programming & Scheduling (broadcast/streaming) | Distribution & Syndication

Creative Icon

Creative & Studio (Client-Facing)

Creative Services (design, copy, production) | Branded Content / Studio Teams | Custom Solutions | Sponsorship Activation

Technology Icon

Technology & Innovation

IT / Infrastructure | Ad Tech / MarTech Systems | Data Engineering & Integration | AI / Machine Learning | Innovation Labs

Finance Icon

Finance and FP&A

Finance & Accounting | FP&A | Billing & Invoicing | Procurement & Vendor Management

HR Icon

Human Resources & People

HR / Talent Acquisition | Learning & Development | Compensation & Benefits