Supply Side Platforms

Supply-Side Platforms (DSPs)

We help SSPs and publisher-tech teams scale yield, partner operations, and revenue integrity. 

For SSPs, the center of gravity is inventory modeling and partner management—onboarding publishers, normalizing metadata, and setting up deal types (open auction, PMP, programmatic guaranteed) to maximize fill and price integrity while honoring packaging rules and controls.

We standardize deal creation and approvals, automate publisher contract and rate changes, integrate delivery and clearing data into finance, and build reporting that surfaces take rate, discrepancy drivers, and SLA adherence. The result is predictable yield, lower reconciliation effort, and faster settlement.

Common intents we address: “improve SSP partner onboarding,” “reduce discrepancies,” “increase take-rate transparency,” and “accelerate monthly close.” Our playbooks connect commercial agreements to auction and clearing data so operations, finance, and partners trust the numbers.

Get in touch with us to talk with one of our ad sales consultants about your SSP workflows.