Experience our Ad Sales Innovation Series

by | Feb 17, 2022 | Ad Sales, Media, Retail Media, Salesforce

The last few years have upended the Ad Sales world with changes accelerated by the pandemic, new and constantly evolving technology, and the expansion of advertising networks outside of the traditional media world as non-media companies actively invest in scaling revenue through ad monetization. We’ve also seen a shift over the last decade from independent ad channels to converged, multi-stream platforms that allow publishers to provide advertisers and agencies with comprehensive audience engagement.

Our Ad Sales for Media Cloud series brings together V2’s thought leaders with media industry leaders to discuss the impact of these and other trends. Tune in as Mansueto Venture’s CRO, John Donnelly, and V2’s CGO, Jill Dignan, discuss John’s experience pivoting business during and after the pandemic, the effect of technology in driving Mansueto’s ad sales growth, and what the future holds.

You’ll also hear from Candice Edwards, Global Head Industry GTM at Salesforce, and V2’s Joe Hooper, Sr. Director of Industries, as they discuss why Media Cloud came to be and the many problems it solves for media organizations.

Salesforce and V2 Media Cloud Partnership

Finally, for a deep understanding of Media Cloud, sit down with Salesforce’s Principal Solutions Engineer, Stan Shaul, and V2’s Sr. Director of Industries, Joe Hooper, as they discuss media trends & direction, six focus areas of media cloud, and how you can use media cloud to maximize your customer value.


Learn how to scale and amplify your advertising sales
through tech-driven innovation.

Watch our Series

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Stephanie Gerst

Stephanie Gerst


Stephanie Gerst began her career at V2 Strategic Advisors in 2014 as a Senior Consultant and is currently the Sr Director, Solution Architecture & Managed Services. Originally from Ohio, this New York City transplant converted her creative writing major into a decade-long career leading projects to build “worlds” of functionality in Salesforce and related systems for clients ranging from Silicon Alley startups launching a new CRM to Fortune 500 companies seeking to revitalize overgrown environments. When not dreaming up new SAAS solutions, you can usually find her collecting countries in her quest to visit the seven continents or tearing up the tennis courts around Manhattan.