Media & Entertainment
Creating Custom Solutions for Clients in Media &
Entertainment using Salesforce
Our 17+ year journey in consulting has included some of the world’s most recognized media & entertainment organizations. Our expertise spans many industry segments and business models: streaming services, newspapers, magazines, television, radio, sports franchises, professional information services, agencies, digital, programmatic, events, agency services, and out of home. We didn’t learn it overnight, and we continue to evolve our thinking every day as convergence continues. We believe consultancies who take an “a mile wide and an inch deep” approach do not solve the most challenging hurdles you face. We walk in the door seeking to understand your uniqueness and determine how V2 can enhance your competitive advantage.
Segment-Based Solutions
V2’s developed leading Salesforce-based solutions for many segments of media & entertainment. Our solutions span myriad revenue models,, including ad sales, subscriptions, events, content rights, services, ad tech/SaaS and others. We combine time-tested core modules developed by V2 with segment-specific modules and customized settings for your organization. The result equals no more building/reconstructing Salesforce “from the ground up” to meet your needs.
“Many people outside of the industry don’t see that media & entertainment is a COMPLEX SET OF SEGMENTS, REVENUE MODELS, AND INTERCONNECTED COMPANIES. We’ve built a consulting business around exploring, understanding, and solving each client’s different business needs, taking into consideration the unique conditions and hurdles faced at any particular moment of their journey. It’s challenging, exciting and rewarding.”
– John Tanner, Chairman
Newspaper
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Magazines
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Digital Publishers
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Radio
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Television
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Business Information Services
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Book Publishing
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Film Studios
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Streaming Services & OTT
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Gaming & eSports
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Out-of-Home
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Ad Tech
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Marketing Services
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Events
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Agencies
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Retail Media
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