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Dreamforce 2022: What to Expect and Why Make The Investment
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With so much rapid change in the advertising and media landscape, organizations of all shapes and sizes are being...
Why You Need Subscriber Lifecycle Management
Of the many changes companies faced in 2020, one of the most enduring has been the move to subscription-based...
Media Networks Are Big Business for Retailers and Here’s Why
The lines between retail, media, and advertising are blurring rapidly, as retailers seek to monetize expansive...
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This month's Employee Spotlight @ V2 is Sonata McPhail. Sonata is CPA certified with a Master’s degree in Taxation...
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V2 Spotlight: Randy Cruz
V2 Employee Spotlight This month's Employee Spotlight at V2 is Randy Cruz! After finishing his M.A. in Management,...
How to Accelerate Media Sales with Revenue Cloud CPQ
The pandemic forever changed the sales landscape, introducing new complexities and challenges for sales teams and...
Experience our Ad Sales Innovation Series
The last few years have upended the Ad Sales world with changes accelerated by the pandemic, new and constantly...
Consulting in Media: A 2022 Outlook
Over a decade ago, we witnessed a surge in early digital media adopters, especially publisher networks. Those who...
Streamlining Account-Based Forecasting with Salesforce
Account-based forecasting is critical to support effective sales and revenue management. This forecasting...